Forensic Research Archive of Manipulation and Exploitation
Kien Hoa in Its Social Development and Improvement Effort, 1966 US poster: A horizontal photo-sheet (code SP-1048) reports

Kien Hoa in Its Social Development and Improvement Effort (Kiến Hòa trên đường xây dựng và cải tiến xã hội)

A horizontal photo-sheet (code SP-1048) reports three projects in Kien Hoa province: a charity dispensary opened at Vien Giac pagoda and a nursery at Bach Van pagoda, a bridge repaired by an engineer company, and the province chief pinning a gallantry medal on an officer. The closing slogan says the whole people are determined to build a new society. Named officials and finished works are shown with no cost to residents, opposition or the war's damage beyond the bridge mentioned.

Propaganda techniques used in this poster

Card stackingGlittering generalitiesTransfer
Date
1966
Period
Cold War
Made by
Joint U.S. Public Affairs Office (JUSPAO) printing section, for South Vietnamese government programmes
Region
North America
Country
United States
Medium
Poster
Issuer type
State
Regime
Johnson Administration
Leader
Lyndon B. Johnson
Audience
Domestic public
Purpose
Persuade or win support
Themes
Home front, War and the military
Event
Vietnam War
Source
Unidentified Source blurred: contractors, cutouts, buried disclosure
Source
U.S. National Archives (NARA), RG 306, Psychological Warfare Posters, Vietnam War (NAID 561393), retrieved October 3, 2026
Rights
NARA Unrestricted; hosted by owner decision
Joint U.S. Public Affairs Office (JUSPAO) printing section, for South Vietnamese government programmes. National Archives and Records Administration, 306-VP-7-1048.

Text on the object

Original (Vietnamese) · read from the image, not independently checked

KIẾN HÒA TRÊN ĐƯỜNG XÂY DỰNG VÀ CẢI TIẾN XÃ HỘI

Trung Tá Nguyễn Phát Đạt Tỉnh Trưởng Kiến Hòa đã đến khánh thành phòng phát thuốc Xã-hội từ-thiện tại Chùa Viên Giác và Cô Nhi Viện thuộc Chùa Bạch Vân ở ngoại ô châu thành Trúc Giang.

[sign in photograph:] LỄ KHÁNH THÀNH PHÒNG PHÁT THUỐC XÃ-HỘI TỪ-THIỆN CHÙA VIÊN-GIÁC

Cầu Cái-Cấm trên trục giao thông Mỏ Cày, Kiến Hòa bị Việt Cộng phá hoại từ năm 1965 nay được các chiến sĩ Đại-Đội B7 công binh V.N.C.H. sửa chữa lại, hoàn thành ngày 5/3/66 tốn phí trên một triệu đồng. Cầu này giúp cho đồng bào địa-phương lưu thông thuận tiện, buôn bán làm ăn được thịnh vượng.

Trung Tá Tỉnh Trưởng Kiến Hòa đang gắn huy chương anh-dũng bội-tinh cho Thiếu Úy Lê Tấn Phùng, Đại-đội Trưởng đại-đội B7 công binh.

TOÀN DÂN QUYẾT TÂM XÂY DỰNG XÃ HỘI MỚI

SP-1048

English translation (machine translation by Claude, not verified by a fluent reader)

KIEN HOA ON THE ROAD TO SOCIAL BUILDING AND IMPROVEMENT

Lieutenant Colonel Nguyen Phat Dat, Chief of Kien Hoa Province, came to inaugurate the charitable social dispensary at Vien Giac Pagoda and the orphanage of Bach Van Pagoda on the outskirts of the provincial town of Truc Giang.

[sign in photograph:] CEREMONY INAUGURATING THE CHARITABLE SOCIAL DISPENSARY, VIEN-GIAC PAGODA

The Cai-Cam bridge on the Mo Cay traffic route, Kien Hoa, sabotaged by the Viet Cong since 1965, has now been repaired by the soldiers of Company B7 of the Republic of Vietnam engineers, completed on 5/3/66 at a cost of over one million dong. This bridge helps local people travel conveniently and prosper in trade and livelihood.

The Lieutenant Colonel Chief of Kien Hoa Province is pinning the gallantry medal (anh-dung boi-tinh) on Second Lieutenant Le Tan Phung, commander of engineer company B7.

THE WHOLE PEOPLE ARE DETERMINED TO BUILD A NEW SOCIETY

SP-1048

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