Archie Alexander - Builder of Bridges, 1943 US cartoon: A full-page illustrated biography

Archie Alexander - Builder of Bridges

A full-page illustrated biography: a large portrait of Archie Alexander with panels showing a bridge in Washington, D.C., Iowa football players, and a graduate beside a university building under an 'Iowa' pennant, each with a caption. The tell is the exemplary-individual format, where one person's career stands for what the audience is invited to admire.

Propaganda techniques used in this cartoon

Date
1943
Made by
Office of War Information (cartoon artwork; artist Charles Alston)
Region
North America
Medium
Cartoon
Issuer type
State
Regime
Roosevelt Administration
Leader
Franklin D. Roosevelt
Audience
Domestic public
Purpose
Persuade or win support
Themes
Race and ethnicity, Economy and finance, Home front
Event
World War II
Source
Identified Openly sourced: the speaker is who they say they are
Rights
Public domain (U.S. government work)
Office of War Information. National Archives and Records Administration, RG 208, 208-COM-77 (NAID 535621).

Text on the object

Original (English) · read from the image, not independently checked

Now under construction is the new million dollar bridge across the tidal basin, in Washington, D.C.
ALEXANDER IS NO NEWCOMER TO THE FIELD OF ENGINEERING. HIS FIRM HAS BUILT EVERYTHING FROM SEWAGE DISPOSAL PLANTS, TO POWER PLANTS AND AIRPORTS! -- AS WELL AS ABOUT HALF OF THE BRIDGES IN THE CITY OF DES MOINES, IOWA!!
ARCHIE ALEXANDER
BUILDER OF BRIDGES
Alexander and his white partner, M.A. Repass, first met when they were teammates on the Iowa varsity. -- They have teamed successfully ever since!!
YOU NEVER KNOW WHAT YOU CAN DO UNTIL YOU TRY!!
IOWA
Warned by his professors of the difficulties confronting a Negro engineer, Alexander proudly returned to his alma mater, 12 years after graduation, and completed a million dollar contract!
Alston-OWI
36 2/3 Picas