Returnees Reunited with Family, 1965 US poster: A landscape sheet (code SP-1443) shows passport-style photographs of 39 men

Returnees Reunited with Family (Tay Ninh Chieu Hoi Sheet)

A landscape sheet (code SP-1443) shows passport-style photographs of 39 men, each captioned with a name, nickname, rank or post and unit, around a central panel reading 'Those who have returned to be reunited with their families'. The panel asks readers with relatives or friends still in the Viet Cong ranks to call on them to return to the 'national cause'. A wall of named faces serves as both testimonial and a count of those who have rallied.

Propaganda techniques used in this poster

Date
1965
Period
Cold War
Made by
Chieu Hoi programme sheet issued under the Joint U.S. Public Affairs Office (JUSPAO) printing series for the South Vietnamese government, Tay Ninh province
Region
North America
Medium
Poster
Issuer type
State
Regime
Johnson Administration
Leader
Lyndon B. Johnson
Audience
Enemy forces
Purpose
Mobilize or secure compliance
Theme
War and the military
Event
Vietnam War
Source
Unidentified Source blurred: contractors, cutouts, buried disclosure
Rights
NARA Unrestricted; hosted by owner decision
Chieu Hoi programme sheet issued under the Joint U.S. Public Affairs Office (JUSPAO) printing series for the South Vietnamese government, Tay Ninh province. National Archives and Records Administration, 306-VP-3-1443.

Text on the object

Original (Vietnamese) · read from the image, not independently checked

NẾU ĐỒNG BÀO CÓ THÂN QUYỀN HAY BẠN HỮU HIỆN CÒN Ở TRONG HÀNG NGŨ VIỆT CỘNG, HÃY KÊU GỌI HỌ TRỞ VỀ VỚI CHÍNH NGHĨA QUỐC GIA-

NHỮNG NGƯỜI NÀY ĐÃ TRỞ VỀ ĐOÀN TỤ VỚI GIA ĐÌNH

ĐOÀN-KẾT XÂY-DỰNG MIỀN-NAM

TÂY NINH

[39 photograph captions giving name, alias, rank or post and unit, e.g. Trung Úy TRƯƠNG QUANG HẢI tự Cao Sơn, Đại Đội Trưởng Đại Đội Thông Tôn C020; NGUYỄN VĂN HƯNG tự Hòa, Trung Đội Trưởng B-1 C.33, Huyện Gò Dầu-Hạ; TRẦN VĂN LẮM, Xã Đội Trưởng Đội Công Đoàn Trà Võ, Bình Linh, Hiếu Thiện; ... NGUYỄN VĂN LẺO, Đội Viên Sản-Xuất Tôn chánh, Bí số: K-612]

SP-1443

English translation (machine translation by Claude, not verified by a fluent reader)

IF YOU, COMPATRIOTS, HAVE RELATIVES OR FRIENDS STILL IN THE VIET CONG RANKS, CALL ON THEM TO RETURN TO THE NATIONAL CAUSE.

THESE PEOPLE HAVE RETURNED TO BE REUNITED WITH THEIR FAMILIES

UNITY TO BUILD THE SOUTH

TAY NINH

[The 39 individual photograph captions (name, alias, rank or post, unit) are summarised, not transcribed line by line, in this field's original text; see the image.]

SP-1443

Translation is FRAME's own literal rendering from the poster's Vietnamese text. Vietnamese diacritics are transcribed as printed to the best of legibility at this image resolution; a few marks in small print could not be fully verified.