British Factories Keep the War Theatres Supplied
A photograph of Matilda tanks on a quayside, one lifted by crane toward a merchant ship, with the caption that four-fifths of British-made weapons are sent overseas. The tell for card stacking is a single production figure given without totals or losses; the tell for glittering generalities is the 'For Freedom' emblem standing in for a testable claim.
Propaganda techniques used in this poster
- Date
- 1939
- Period
- Second World War
- Made by
- British government 'For Freedom' picture series (no issuing department or printer named on the sheet)
- Region
- Western and Central Europe
- Country
- United Kingdom
- Medium
- Poster
- Issuer type
- State
- Regime
- Churchill Government
- Leader
- Winston Churchill
- Audience
- Mixed
- Purpose
- Persuade or win support
- Themes
- War and the military, Labor
- Event
- World War II
- Leader
- Winston Churchill
- Source
- Identified Openly sourced: the speaker is who they say they are
- Source
- U.S. National Archives and Records Administration, Record Group 44, World War II Foreign Posters, retrieved October 3, 2026
- Rights
- Held by NARA, Unrestricted; hosted by owner decision
British government 'For Freedom' series (issuer not named on sheet). National Archives and Records Administration, 44-PF-172l.
Text on the object
BRITISH FACTORIES KEEP THE WAR THEATRES SUPPLIED BRITISH FACTORIES work at high speed both day and night to make tanks for Russia, the Middle East, India and the Far East. These are "Matilda" tanks and they are being loaded aboard a merchant ship which will then join a convoy travelling to one of these places. Four-fifths of all the vast supplies of weapons made in British factories are immediately sent overseas. [emblem:] FOR FREEDOM [sheet mark:] E.E.5.
